Foreclosure | Defined by Real Estate Defined Blog

Real Estate Defined Terms For Property foreclosures Foreclosure is the process of barring, closing out or taking away. A judicial remedy that technically brings a mortgage to an end and vests the mortgagor’s estate or interest in land in the mortgagee. A process instigated in the event of a default by the mortgagor, with which a mortgagee (or anyone who has acquired the rights of a mortgagee by succession or assignment) takes an action to force the mortgagor to repay the outstanding debt, or risk the loss of the mortgaged property. The act of barring or precluding the mortgagor’s equity of redemption, i.e. barring their right to reclaim the mortgaged property. The termination of a mortgagor’s equity of redemption “without possibility of recall”, 2 Bl Comm 159. Foreclosure is: In fact, foreclosure is the process by which a mortgagee has a right to claim title to the property when a mortgagor is in default in paying the mortgage debt (but not before), and may be distinguished from any other procedure by which the mortgagee may seek to have the property sold and merely lay claim to the proceeds of sale. Nonetheless, foreclosure may be used to refer to any process by which the mortgagee seeks to cut off, beyond recall, the mortgagor’s right to the mortgaged property, including the process by which a mortgagee may seek a sale of the property by recourse to a court order, or by exercising his power of sale; as well as taking possession of the mortgaged property and holding possession for the period allowed for redemption (in the US called ‘foreclosure by entry and possession’ or ‘foreclosure by writ of entry’). In common law, a right to foreclosure arises when the date stipulated for the redemption of the mortgage loan has passed. If there is no specified date for redemption, or if the mortgage provides for repayment of the entire debt on demand, foreclosure proceedings may be commenced a reasonable time after the mortgagee has demanded repayment (Toms v Wilson (1862) 4 B & S 442, 122 Eng Rep 524). Foreclosure Is A Remedy Foreclosure is the remedy available to any legal or equitable mortgagee (whether the original mortgagee or an assignee, and to any first or subsequent mortgagee); but not to a chargee, because a charge does not grant a right to any interest in land. In English law, foreclosure might be instigated only by application to the High Court and the action must involve all parties interested in the mortgaged property. The court initially may issue a decree of ‘foreclosure nisi’ and give the mortgagor time to pay (usually six months). At that stage all subsequent mortgagees also have the right to repay the delinquent mortgage, or else lose their security, i.e. be foreclosed by the prior mortgagee-hence the expression redeem up, foreclose down. If the debt is not repaid by a time specified by the court, the court may then grant a ‘foreclosure absolute’, which vests the mortgagor’s fee simple or term of years in the mortgagee, free of the mortgagor’s right to redeem and the rights of all subsequent mortgagees, although any prior or superior mortgages remain in place (Law of Property Act 1925, ss. 88(2), 89(2)). … In the US, foreclosure may take a number of different forms depending on the jurisdiction. It may be: (i) strict foreclosure; (ii) foreclosure by a writ of entry and possession; (iii) foreclosure by action; or (iv) foreclosure under a ‘power of sale’ (55 Am.Jur.2d., Mortgages (Rochester, NY), § 512, p. 187). … Published at:

Wealthy Real Estate Investors Use A Process Known As “flipping Properties” To Quickly Make A Real Killing In The Real Estate Market.

Wealthy real estate investors use a process known as “flipping properties” to quickly make a real killing in the real estate market. The process is simple. Flipping properties simply means buying a piece of real estate under contract and then reselling it at a markup within days or months of the initial purchase. In most cases, investors resell these properties to investors rather than homebuyers. This type of investing offers many benefits for the smart investor: * It allows for big savings. Since the property passes through hands quickly, the savvy investor will spend less money on managing the property. * It allows for big profits. Flipping properties is very lucrative because it allows the investor to instantly mark up a property price and enjoy thousands or even tens of thousands of dollars in profits on a single deal. Investors in the know even maximize their profits by purchasing homes that are priced below market value and then reselling for full market value. As you can imagine, the profit potential here is virtually unlimited, since you can buy cut-price properties at tax sales and directly from cash-strapped homeowners and resell at a huge profit. * It leads to fast cash. Many would-be investors are wary of the real estate market, because they assume that selling, buying, and managing properties takes months and years. Flipping properties allows you to see cash up front – in just a few days on desirable real estate. * It helps others. Most investors are interested in the bottom line, but flipping properties is actually a very good way to help out others. Investors who are successful at this help other investors by uncovering the valuable properties that can make others money. That’s why the markup makes sense – by flipping properties, you are providing a great finding service for others. In some cases, investors are also able to help out homeowners in financial distress, by helping them to get cash for their homes. Smart investors are already making incredible profits by making use of this simple investment secret. However, the uninitiated do need to be wary. Profits are not assured. To be a successful investor, you need to be able to spot deals and uncover the homes that will actually sell fast. Telling the real estate gems from the duds is not an easy process, and one that requires a good eye and some skill-building. Luckily, investors can now get expert help at, which offers free information tha investors can implement instantly for explosive profits. Published at:

Buying a New Home Blog Series – Part Four – Types of Real Estate Professionals

There are many moving variables to consider when buying a new home. You will count on a team of different types of real estate professionals to make your home buying dream a reality. The types of real estate professionals you will need to have a relationship when buying a home include; a real estate agent, a mortgage broker, a property inspector, an insurance broker, a real estate lawyer and a contractor if you plan on doing work to your new home. When buying a new home, your real estate agent will take you to see prospect homes, will educate you about the neighbourhood, prices of sales in the area, will make an offer to the purchaser on your behalf once you find a home that you want to buy, negotiate the final purchase price of your home and manage the paper work between the purchaser and your real estate lawyer to process the purchase of your home. When buying a new home, your mortgage broker will work with you to obtain the best deal for mortgage financing that is available. Mortgage brokers are very useful because they have relationships with all of the banks so they are able to make you aware of all of the different banks interest rates. They are able to independently review your application for mortgage financing and identify any issues that could come up as it relates to your credit or income. If for some reason you do not qualify for mortgage financing at the bank, they can also access alternate sources of financing to get you a mortgage. This can include accessing financing at credit unions, trust companies, mortgage investment companies and more. Dealing with a mortgage broker will reduce your risk when buying a home and will ensure that you get the best deal. A property inspector will be relied upon to inspect the home to ensure that there are no problems that you are unaware of. The inspector will check the foundation, electrical, structure and other vital parts of the home for issues. If something comes up, you can ask that the seller correct the problem before you finalize on the purchase or if the issue is too severe, you can walk away from the deal entirely. Your insurance broker will help you to obtain homeowners insurance. He or she will obtain quotes from all of the different insurance companies to secure the best insurance rate with you at the maximum benefit. Like a mortgage broker, an insurance broker is knowledgeable about the products that all companies have to offer and can educate you through the process to ensure that you choose the right insurance, from the right company, at the right price. Finally, your real estate lawyer will represent you in the purchase of your home and with the arrangement of your mortgage financing. He or she will ensure that you are purchasing a home that contains a clear title and doesn’t have any property tax arrears or liens. He or she will prepare all of your legal documents and will also be the last real estate professional that you will work with before taking possession of your home. Knowing the types of real estate professionals you will need when buying a new home will enable you to research and establish relationships with the right people to make your home buying dream a reality. Published at:

Real Estate Rent vs. Buy Tips From Cincinnati Real Estate And Northern Kentucky Real Estate Remax Agent

Why should I buy, instead of rent? Answer: You’ll love the feeling of having something that’s all yours – a Cincinnati home where your own personal style will tell the world who you are. A thriving vegetable garden in the backyard, a tiled entryway, a yellow kitchen… when you own, you can do it all your way! But there’s more to owning a Cincinnati home than personal satisfaction. You can deduct the cost of your mortgage loan interest from your federal income taxes, and usually from your state taxes, too. And interest will compose nearly all of your monthly payment , for over half the number of years you’ll be paying your mortgage. This adds up to hefty savings at the end of each year. And you’re also allowed to deduct the property taxes you pay as a homeowner. If you rent, you write your monthly check and it’s gone forever. Another financial plus in owning a Cincinnati home is the possibility its value will go up through the years. There are advantages to buying a Cincinnati home versus renting. View these advantages in a financial comparison of buying versus renting in the Buy vs. Rent Calculator. Savings: Buying In many cases, the amount of money a renter spends on rent can be about the same as or less than the amount a homeowner spends on a mortgage. With the tax benefit for homeowners, the savings can be significant. Buy vs. Rent Comparison The renter starts out paying $800 per month with annual increases of 5% The homeowner purchases a Cincinnati home for $110,000 and pays a monthly mortgage of $1,000 After 6 years, the homeowner’s payment is lower than the renter’s monthly payment With the tax savings of homeownership, the homeowner’s payment is less than the rental payment after 3 years Monthly Expenses: Buying Your rental company takes part of your rent payment to cover certain housing expenses. When you decide to purchase a home, you accept responsibility for paying for these expenses (listed below). They are additional costs to your monthly mortgage payment and should be included in your budget estimates: Cincinnati Home Taxes and Special Assessments Home/Hazard Insurance Utilities Maintenance Home Owner Association (HOA) Fee: Doesn’t apply to all purchases. It pays for trash and snow removal and maintenance of common grounds if applicable. Membership Fee: It may pay for recreational facilities and other services (cable TV). Looking for an apartment? It can be both exciting – and frustrating! But if you approach the whole process systematically and if you know your rights, apartment hunting doesn’t have to be a hassle. Read through this Renter’s Kit before you begin. And happy hunting! Before You Start Looking… Know your rights and responsibilities: Federal law prohibits housing discrimination based on your race, color, national origin, religion, sex, family status, or disability. If you have been trying to rent a Cincinnati home or apartment and you believe your rights have been violated, you can file a fair housing complaint. When you live in an apartment, you have both rights and responsibilities. Be sure you know what’s expected of you – and what you can expect in return. Figure out what you need: It’s a good idea to think through what you need in an apartment BEFORE you begin shopping. How many bedrooms do you need? Do you need to be close to schools? Do you need parking? Make a list before you begin…that will help you narrow down your search. Published at:

Real Estate Marketing Online: How A Robot Can Help You Manage Your Blog

Are you a real estate agent or broker new to the online marketing scene? Have you thought about starting a blog for real estate marketing purposes? If so, the following tip will give you an endless source of content ideas, while saving you time and energy in the process. Blogs Need Quality Content: By posting original, relevant content to your blog on a regular basis, you’ll eventually increase your blog’s traffic and search engine visibility. But your blog needs to be “fed” regularly with content that readers can use and search engines can find. The challenge is coming up with quality content on a daily or weekly basis. Here’s a solution. Get a Robotic Research Assistant: Imagine having a robotic Web crawler working for you 24 hours a day, scouring the Internet for new content related to your local real estate scene (or any other topic of your choosing). Well, that’s exactly what you get with Google Alerts. Using Google Alerts, you can enter a key phrase (like “Texas real estate” or “Buying a home in Dallas”) and then be notified whenever Google indexes a new page containing that phrase. In other words, when Google sees something added to the Web that’s related to your topic, it will alert you via email. Many of the alerts you get will come from press releases distributed online. That makes Google Alerts a great way to stay informed about news and developments relevant to your chosen topic. What’s the benefit of all this? You get a steady stream of content ideas and information for your real estate marketing blog. You can then summarize this information in the form of a blog posting. You can attract and educate readers while positioning yourself as an authority in your field. Of course, it helps to have a lead-capturing system built into your blog or website, in order to capitalize on all that traffic. But that’s another article entirely. Make the Content Your Own: Take the information you find and summarize it in your own words. Don’t just copy and paste it directly into your blog. Put a personal touch on it. Filter it and explain it to your readers. Your readers will appreciate your efforts, and so will the search engines (they prefer original content). You’ll also avoid any reprint or copyright issues by making the content your own. There you have it, a robotic research assistant to help you with your real estate marketing efforts. Try it out for yourself. Just visit Google’s website and click on the “more” link. Then click on “Alerts” and fill in the requested information. Now you’ve got your own Internet watchdog … and he never sleeps! Published at:

Blog Marketing Benefits In Real Estate Web Marketing

Blog Marketing is currently the focal point of attraction for some real estate investors. Blog creation can be bottomed on two major point. One is for individual component and the second one is the expert feature. Blogging has increased huge fame among individuals as a style to reach individuals around the world. Without a doubt when a web journal is made for expert feature it drags more open answer and the real estate business gets a critical buildup in the terms of cash.
Making a site requires subsidize however making an online journal is free. A website proprietor has more benefits and he/she can use them for showcasing reason. Real estate professionals are presently turning out to be very familiar with the upsides of website. Thus real estate blog promoting has been reported and it has assembled gigantic fame in a limited ability to focus time.
Blogging for the real estate business has developed like anything because of the plenteous measure of good result real estate investors have encountered. Real estate blog advertising can be utilized as a compelling and moderate promoting instrument, which real estate agents from everywhere throughout the world are utilizing to get more measure of business achievement.
Through blogging real estate professionals have drawn huge result. For such reason blogging as a pattern has developed like anything among real estate investors. Real estate blog advertising is a moderate yet powerful online business instrument that permits the real estate agents to draw strong business achievement.
In this way, you have to make your online journal not quite the same as others with the goal that it can draw most extreme number of web activity’s consideration. As a real estate investor you are all around familiar with the progressing enormous rivalry in the real estate market. Consequently, making a site that can be discernible from the rest is the most vital angle that you have to search for. Likewise your site should be streamlined according to the prerequisites of web indexes. Accomplishing a high rank in a noteworthy web index like Google can bring you great measure of web movement and prominence on the Internet.
Before beginning, you have to know the accurate components that are vital to be included with your real estate blog promoting. In the event that you take after these components then it will promise endorsement rate for your web journal on the Internet.
In the event that you will go for master’s proposal then one post in a week can carry you huge accomplishment with your real estate blog showcasing. On the off chance that you will include more posts then peruses will make more number of remarks for your online journal. This is likewise a decent move with your real estate blog through which numerous individuals will came to think about your real estate business.
In this way, you have to make a site that can get watch instantly on the Internet. The most vital thing that you should know is that your web journal ought to be web crawler agreeable. Web search tools are the prime hot spot for your real estate blog prompting’s web activity.

Buying Real Estate At Auction Tips


Auctions can be a daunting time to buy a property as some Auctions you may not have any idea where it might sell or what it is worth. In New Plymouth we have adopted a policy of publishing the Auction Reserve in order for the whole process is transparent. We do about 60% of our Auctions this way. But in any case Auctions still are done in a set time frame and you need to have things sorted out so that you don’t miss out on your dream property at Auction. Here are a few things that will help you in your purchase at Auction. In Christchurch auctions are done in a more of a traditional way where auction reserves arent published and in many cases arent decided till a few days before the auction. Here is a quick run down on the things you should do when looking at buying a property from auction.


Do your Research

When you are looking in an area, whether buying ‘for sale’ or through an Auction, research the prices in that area for the type of property that you want. Find out about the good and bad features of the area, and comparative prices to other areas. Look at similar properties to the type that you are seeking.

Attend Local Auctions

It is valuable experience to attend as many local Auctions as you can to see how the Auction proceeds. Observe how people bid, and who is at the Auction. Work out people’s style of bidding. The same people may be bidding against you for your property in the near future.

Arrange your Finances

Ensure that you have your Finance in place prior to the Auction. Establish you bidding limit. Make sure you allow for all extra costs that may be involved and leave a buffer for bidding so that on the day you know exactly what it will cost you when your bidding.


Register your Intent with the Agent

Advise the Real Estate Agent if you are interested in a property. They will be able to give you more information on the property and guide you through some other things.

Establish your Bidding Limit

It is important that you set your own bidding limit. Decide what the property is worth to you based on what you can afford. Talk to your local mortage broker or bank for this as they can give you advice on repayments at any given cost.

Check the Paperwork

If you are seriously interested in a property and intend to bid you should have your Solicitor inspect the Contract of Sale. It is a good idea to have a good read through all the paperwork related to the Auction beforehand. Wherever possible, contact the Agent handling the sale and ask them to provide you with a copy of the documentation. This is normally possible in the week prior to Auction. Read through all of the documents and always ask if you are unsure of anything. It is important to clarify details such as settlement terms, deposit and fixtures before the auction commences.

If you want a building and LIM inspections done do it before the Auction. It is not possible to make an Auction purchase conditional on inspection results. Make sure that any reports or inspections have been carried out to your satisfaction before you attend the Auction.

Ask for Help

Many people find the Auction process daunting. Don’t be afraid to ask a friend, relative or Real

Estate Agent, to assist you with your bidding. Many people ask someone else to bid on their behalf as they may be less inclined to bid emotionally and will not exceed a predetermined limit. Make certain that they have very clear instructions in writing on what they can and can’t do on your behalf.


Check the Contract of Sale again

On the Auction Day you should always check that your copy of the Contract of Sale is exactly the same as the original Auction Contract and that there have been no late changes.


Remember how an Auction looks from the Auctioneer’s perspective. They are often looking at a large number of people who are invariably turning around, whispering etc. If you are standing at the back of this scene, or hidden in the shade of a tree, the Auctioneer may well miss your bid, particularly when you are bidding for the first time. Stand in clear sight of the Auctioneer and make your first bid obvious to them.

Make sure the Auctioneer understands what you are doing. Bid early, clearly and confidently, and avoid unusual sign language that may be misunderstood. Buyers are usually reluctant to start bidding at Auction but the best policy is to bid loudly and confidently signalling to all other bidders you intend to purchase the property or should the reserve price not be reached that you are given an opportunity in any further negotiations.

Keep Control of your Bidding

If the bidding is increasing in larger denominations than you are comfortable with, consider offering a lower denomination as your bid. The Auctioneer does have the right to refuse it, but there is absolutely no harm in trying.

It is important not to be drawn into a bidding war on a property you want. Emotion can lead to you payingmore than you can afford and there is no cooling off period with an Auction.

Making the Deposit

When the property is sold at the Auction you are required to sign the Contract of Sale and pay a deposit of usually 10% on the spot. This can be paid by Personal or Bank Cheque.

This information should be used as a guide. Always seek legal and professional advice when buying any real estate. Every situation is different so make sure your prepared. Enjoy the process and enjoy your new house if your buy one.

3 Easy Ways To Get Top Quality Real Estate Blog Content

Having a real estate blog is an effective marketing strategy that helps to increase community visibility, and connects you directly with your prospective and existing clients.

It gives you an efficient lead generation system as well, and allows you to gain authority on the topics you are blogging about.

Done for you blogging is a great way to keep your blog up to date with fresh content so your readers will continue to return to you for more information. However, before diving into this topic, let’s explore why you should have a blog in the first place.

Why A Real Estate Blog

Through a blog, real estate agents are able to improve consumer perception and build trust by doing the following:

Publish high quality, informative posts
Being consistently perceived as an authority in their marketplace with blogging
Interacting and engaging in good conversations with readers of their blog
Letting their personality shine – prospects are searching for background information before talking with agents
Demonstrating their talents and professional skills

A real estate blog will help you to do all of this.

Done-For-You Real Estate Blog Content

You can purchase high quality, pre-written blog content from a real estate blog content service.

In one example, you can get 20 professionally written blog posts per month on high quality real estate related topics that your clients and referral partners would find interesting. The great news is that you don’t have to spend hours upon hours researching and writing the content. Just copy and paste the articles into your blog and schedule them to publish.

The content is “ghost written” meaning you can take full credit as the author as well. You can even spend a few minutes customizing the content for your local market, add local keywords for better search engine placement, and give your personal opinions on the article and how it affects your market and client base.

Automatic Blog Content Channels

Just as it sounds, an automatic content channel system uses custom software to publish high quality, professionally written real estate blog posts directly into your WordPress or Blogger website.

Just like the ghost-written blog content option above, this content automatically shows up in your website each business day and it makes you look like a total real estate expert.

With this option, you don’t even have to log in to copy/paste and publish. We just set up the software to publish to your existing blog website and it works automatically.

Automatic blog content channel posting software keeps your blog filled with keyword rich, fresh content to give you that needed boost in search engines as well as staying in front of your sphere-of-influence consistently and professionally.

It is effective, hands-free in nature, reliable, cost-effective and takes off on its own once you set it up.

Guest Blogging

Guest blogging helps to increase website traffic. It is an excellent way to get extra web exposure. Plus, the guest bloggers will have an incentive to promote your site with their post on it as well.

One great way to utilize guest bloggers is to ask other industry professionals that you get referral business from to write guest posts about their industry.

For instance, ask the mortgage lending professional of your choice to write a guest post on a current loan program or special market update. They get the chance to show off their market knowledge and you get a high quality blog post for free.

By far, guest blogging saves you time. Having to keep up posting to your blog can be very time consuming and many real estate agents simply do not have the time. Unfortunately, if you are not posting regularly, your blog will crash and burn.

By hiring professional blogging services, you will be provided with a lot of content to maintain blog quality. You also don’t have to coordinate the content with your guest writers with a professional service. It’s all taken care of for you.

Real estate blogging is definitely something you want to incorporate in your real estate marketing strategy and is a responsive and reliable form of social media. It has shown some excellent results for any business owner and will surely do the same for the real estate agents who know the value and concept of blogging.

You can, as long as you include this complete blurb with it:


Mikel Erdman is a proven marketing expert in the competitive real estate industry having coached and served thousands of agents and loan officers throughout the USA.

See Mikel’s Real Estate Content Marketing Blog for more tips, tools, and strategies to help you get social media marketing results without losing focus or wasting time.

If you’re looking for a simple, quick and easy way to boost sales and generate referrals without wasting countless hours online, get your FREE Blogging 101 e-book now:

And if you’re looking for a 100% automated blogging and social media marketing system designed specifically for the real estate industry, take a look at our Free Setup Offer here:

SMARTblog Fast Start Setup Offer

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Turning Your Real Estate Blog Into a Money Making Machine

You would be setting up your real estate business if you don’t have profit in mind when you started out in the venture. Real estate agents are becoming competitive in their line of businesses by implementing real estate blogs to market their venture on the Internet. But this can be very tricky if it’s your first time doing it.

In fact, not all real estate bloggers ends in success. The profit that they will be making will all depend on the strategies they implement to tap into the online market, as well as increasing their reputation as a real estate business on the Web. Here are some tips on how to turn your real estate blog into a real money making machine.

Internet Marketing

You need to implement Internet marketing strategies if you want your real estate blog to have an edge in the competition. In fact, your counterparts will also have the same idea to outdo their competition, including you in it.

Search engine optimization or SEO is the basic of Internet marketing concepts. Start off by increasing your search engine coverage by putting keywords variations in various areas of your site. Also, you might want to place at least 2 or 3 keywords, or keyphrases, with each of your post for more matches.

Another method to increase your search engine results, aside from keywords, is to improve your page rank. This can be done by increasing the number of backlinks you have on the Internet. Backlinks are links that points back to your site. You can improve your page rank by:

o link building with other real estate sites on the Internet
o submit your link to Web directories
o publish keyword-rich articles with your link on it
o Make use of business bookmarking and social networking concepts

Quality Content

Now that you have implemented strategies that will increase your blog site’s traffic, as well as improving its accessibility on the Internet; you now need to post quality and informative content that will attract the attention of your visitors.

You need to keep in mind that not all of your online visitors will be interested in buying a property from you. These individuals are more focused on the information that you provide about real estate. Putting up direct-selling posts will practically scare them off.

Though, it is quite possible to steer them in the right direction, to become paying customers, by keeping their interest in acquiring a real estate property from you. Feed them regularly with more information about real estate. Make your posts interesting to the reader by varying the style it is presented.

[] — Real Estate Blogs

Vanessa A. Doctor from Jump2Top – SEO Company

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What Is a Permalink on a Real Estate Blog?

Found under settings, permalinks is one of the most overlooked settings by users. It is critical that permalinks are set appropriately before creating pages, posts, or connecting to your social media channels.

What is a Permalink

A permalink is a visual way of identifying your pages and posts as it is presented in the Uniform resource locator (URL) address bar. By default, permalinks are set with an “ugly” web address that looks like The N is replaced with an identification (ID) number (i.e., 123).

How Should a Custom Permalink Structure Look

Instead, you want a custom permalink structure to read your site using a search engine optimization (SEO) approach. As it relates to realty blogging, you want to optimize your results on the search engines using what home buyers, sellers, and investors are looking for such as specific details about properties like addresses, streets, locations, schools, zip codes, etc. This is true because many people type into the search engines specific information such as addresses, street names, surrounding schools and zip codes where they want to buy their next home. Having this information in the URL structure will provide you with the extra boost the search engines need to find your site, organically (without paying advertising dollars).

We recommend you change permalink settings to /%postname%/. This will change the URL visual address to the title of your page or post. For example, if you have a home listed at 123 Elm Street, San Diego, CA 92103, the URL would show:

Do you know how important this is? Think about it: displayed is the street number, street name, city, state, and zip code. You can even add other details such as the agent name, county, and home features. It is unlimited! This is what we mean by optimizing your pages for the search engines.

At the very least, you need to create custom permalinks, otherwise you will lose a lot of search engine momentum and your work will be a waste of time and money.

The Permalink Structure Setup Process

Go to “” (yes, add /wp-login.php)
Go to the Dashboard
Hover over settings and click the permalink option.
Select the “custom structure” radial button.
Type into the box /%postname%/.
Click save changes.
Preview the site to make sure that it works properly.

That’s it! Now, the URL will read the title of your realty blog post or page as the post name. Make sure when you are creating titles for pages and post, use keywords from your keyword analysis, as part of your title. This will fulfill that part of SEO. Also, most titles on WordPress realty blog is wrapped in a H1 tag, which is favored by the search engines. One last note, 9 times out of 10 when a the URL does not display properly, it’s usually because of a missing forward slash (i.e. /). Check that before doing anything, otherwise all should be working appropriately.


Permalinks are important to promoting your real estate blog online. The custom permalink structure provides search engines the proper tools to effectively search your real estate blog as well as beautifying the display of your sites web address. Now, when you post homes for sale, it will read something like “”. Allowing this type of structure to be visible on your real estate blog is good for SEO and good for you when marketing on the Internet.

The best and easiest real estate blog information about starting a blog in Real Estate and Social Media for Real Estate for buyer and listing leads. More realty blogging information be found at at or in the top real estate book, SOLD! A Proven Social Media Strategy for Generating Real Estate Leads.

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